For partners & government

Reach the carers the system keeps missing.

StrongHERside Daily is built for funded, large-scale distribution — so real support reaches the families who need it most, not only those who can pay.

The most overlooked workforce in the country.

Carers hold up the health, disability and aged-care systems — almost entirely unpaid, and almost entirely unsupported.

$77.9B
replacement value of unpaid care in Australia each year*
$15.2B
lost earnings as carers withdraw from the workforce*
3 million
Australians providing unpaid care — two-thirds of them women†
1.3 billion
people live with disability worldwide — the need is global‡

*Deloitte Access Economics, The Value of Informal Care, 2020.  †Australian Bureau of Statistics, Survey of Disability, Ageing and Carers, 2022.  ‡World Health Organization, 2023.

One platform, three ways to reach her

Built to plug into how support is already funded.

Funded through the NDIS, purchased as an employee benefit, or licensed at population scale — we'll find the right way in.

Government

Population-scale carer wellbeing

Practical, daily support that lightens the load for the carers your system depends on — aligned with the National Carer Strategy and care-economy reform. Fund or license it at scale.

NDIS & Providers

A funded daily-living platform

Participants may access StrongHERside Daily through pathways in their plans. It keeps a child's care organised, reduces provider admin, and improves continuity between appointments.

Employers

Retain the carers on your team

Up to 1 in 9 of your people are quietly holding a caring role. License it for your whole team as a paid benefit — and protect the women most at risk of burning out and leaving the workforce.

Funded access

Backed by need. Built for funded access.

StrongHERside Daily is designed to align with NDIS goals — so it can reach families at scale, not just those who can pay.

In Australia, StrongHERside Daily may be funded under the NDIS through pathways including:
Low Cost Assistive Technology
Assistive Technology
Capacity Building — Improved Daily Living
Replacement Supports

…and other disability-related supports where the platform meets the participant's reasonable and necessary needs and is recommended by their treating professional.

StrongHERside Daily is not an NDIS provider. Whether a support is funded depends on each participant's individual plan and goals.

Why this, why now

A rare alignment of need, policy and timing.

1

Founder–market fit

Built by a mother raising a child with additional needs. Every feature was lived before it was coded — the kind of trust you can't manufacture.

2

Policy tailwinds

National carer reform and the care-economy agenda are putting carer wellbeing on the funding map for the first time.

3

Scalable distribution

NDIS and government pathways mean families can be reached without paywalls — structurally lowering the cost of reaching each carer.

4

Care infrastructure category

The first care infrastructure platform built specifically for mothers raising children with additional needs — creating an entirely new category between care coordination, wellbeing and evidence generation.

5

Proven need

Mothers are already carrying the load. StrongHERside doesn't create a new behaviour — it supports one that already exists.

Let's talk — wherever you are

In Australia, the US, the UK — or anywhere.

We're launching in Australia and building for the world. If you can help us reach carers — at home or in another country — tell us a little and we'll be in touch.

Or email hannah@strongherside.com directly. 🤍

Care is the invisible infrastructure holding up every health and disability system on earth — and everywhere, it's carried, unpaid, by women. I lived that load. I'm building StrongHERside to close that gap for mothers in every country — and create the critical support they were never given.
— Hannah Gair, Founder